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Let’s face it, posting great content alone doesn’t guarantee views or followers. If you’re putting in the work but still stuck with 100 views and no new followers, chances are you’re making a few mistakes that are easy to avoid. Here’s the good news: understanding Instagram’s new strategies and best posting times for 2024 could change everything.

In today’s Email:

  • The latest posting strategies for 2024

  • Avoid common mistakes that limit your reach

  • Simple ways to finally break through the 100-views mark

  • Latest AI News and Trends                                                             

  • Recommended Newsletters                                        

  • Free Brand Guide “coming up soon” and Free Resources

Why You’re Not Gaining Followers And Stuck at 100 Views.

Timing Is Everything

The when of posting matters just as much as the what. Here’s the new rundown on optimal posting times:

  1. 9:30 AM – 10:45 AM: Mornings are golden for stories and reels. But keep it to one post per time slot per type—meaning one reel and one story, not two reels.

  2. 1:00 PM – 3:00 PM: Afternoon posts catch people on a midday break.

  3. 5:00 PM – 8:00 PM: This last slot is especially powerful for smaller accounts aiming for virality. Most users are online and ready to engage.

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Pro Tip: Location Matters

The person posting should be in the time zone you’re targeting. If you’re outsourcing social media work, make sure the poster’s location aligns with your target audience. Otherwise, your content may reach people outside your audience, and you’ll get fewer interactions from the viewers you actually want to engage.

Common Mistakes to Avoid

Now that we’ve tackled timing, let’s look at other factors that may be holding you back:

  1. Flooding the Algorithm: Don’t post back-to-back without a break. If you upload multiple posts too quickly, you risk pulling your initial post out of the algorithm’s reach, reducing engagement.

  2. Avoid Long Videos: The Instagram algorithm loves completion rates. Keep your videos concise and impactful. The shorter the video, the higher the chance that people will watch it in full.

  3. Align Your Profile: Make sure your bio, video text, and post descriptions use the same key terms and vibe. This alignment tells Instagram’s algorithm who to show your content to, helping you reach your ideal audience.

Experiment with Content Styles

Instagram users crave variety. Here’s what works best in each content category:

  • Stories: Short bursts throughout the day keep followers engaged. If your story views drop, let them expire for 24 hours before posting again with fresh, attention-grabbing content.

  • Carousels: Use storytelling carousels (think: sequential images that build a narrative) and infographic-first carousels with high-appeal topics, like well-known brands or figures, to catch interest.

Boost Engagement with the Right Hooks

A good hook can make the difference between a scroll-past and a full view. For example, a video with a hook that asks viewers to guess something or answer in the comments will naturally boost completion rates. This engagement boost is key to gaining traction and growing your follower count.

Keep Focused on Key Metrics

When growing on Instagram, don’t worry too much about vanity metrics like likes. Instead, focus on:

  • Shares: Content that gets shared has exponential reach.

  • Completion Rates: Higher rates tell Instagram your content is worth watching and re-sharing.

When these metrics are in alignment, your content is more likely to reach non-followers—the people who will ultimately help grow your follower count.

Zoom Out

Instagram’s new algorithm favors quality and intentional engagement. As of Q4 2024, focusing on when you post, using concise, engaging content, and tracking the right metrics will help you build momentum. Adjust your approach, use these strategies, and you’ll start seeing results beyond 100 views—and maybe, just maybe, that elusive “Follow” from new fans.

📰 Latest AI News

Catch up on the biggest AI developments from the past few days:

  • Museum visitors to have AI chats with extinct species
    A museum is using AI to allow visitors to interact with 13 extinct species, including the dodo. Read more 

  • Researchers develop AI to identify brain patterns related to specific behaviors
    Scientists have created a new AI algorithm that can separate brain patterns related to particular behaviors, potentially improving brain-computer interfaces and aiding in the discovery of new treatments. Read more

  • Senate Democrats seek clarity on OpenAI's practices
    Five prominent Senate Democrats have sent a letter to OpenAI CEO Sam Altman, requesting information about the company's safety and employment practices. Read more

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  1. Reply to this email with your feedback (let me know how you’re finding these tips so far!).

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Do both, and I’ll send you my Branding Guide absolutely free! Inside, you’ll find all the strategies I used to build a successful Instagram page from scratch using AI. This guide is packed with actionable tips to help you create a strong brand identity and grow your following fast.

Stay tuned for more AI tips, news, and creative tools. Let’s build the future of business together—one AI avatar at a time.